#15 How Gussy lost 40lbs and 9 inches in 7 months
Gussy's transformative 7-month journey: 40lbs & 9 inches lost, but more than just a physical change. She's gained happiness, confidence, and a newfound belief in herself. Tune...
Episode Recap: Intrinsic vs Extrinsic Motivation. Key to long-term success revealed! Short-term wins come from extrinsic motivation, but lead to inevitable burnout & weight regain. Tune in for expert tips on maintaining intrinsic drive & achieving lasting results.
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Listen on Spotify: https://open.spotify.com/episode/72SA17GT9aXb9DTc2duSCj?si=LJQg6XPCQcKo9YhxPya_GA
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Do you lose motivation as soon as the scale stops moving?
There is a reason for that. Most people use the wrong kind of motivation. It works fast, but it fades fast too. In this episode, Max explains the difference between extrinsic and intrinsic motivation, and why shifting to the right kind is the secret to results that last.
Max breaks down motivation in simple terms. Extrinsic motivation is driven by outside rewards like hitting a goal weight, fitting into a dress, or getting praise. It can help you start, but it rarely helps you stay consistent. Intrinsic motivation comes from within. You act because the process feels good, because it matches your values, and because it is part of who you are. That is what keeps you going through the ups and downs.
You will learn how this shift changes everything for women over 40 who want sustainable fat loss, better energy, and a calmer mind around food.
Highlights from the episode
What motivation really is and why most people use it the wrong way
Intrinsic motivation explained: interest, enjoyment, identity, purpose
Extrinsic motivation explained: outcomes, praise, the number on the scale
Pros and cons of both, and why a mix can help you start but intrinsic helps you stay
Real talk on why the scale is not the only measure of success and what to track instead
Max also shares practical steps to build intrinsic motivation
Clarify your “why.” Go deeper than weight loss. Ask why it matters to your health, confidence, mood, and daily life.
Focus on how you feel. Notice better sleep, steadier energy, and a clearer mind when you move and eat well.
Make it your identity. Be the person who walks daily, cooks simple meals, and trains two to three times a week.
Choose activities you enjoy. If you do not like running, do not run. Pick movement that feels fun.
Shape your environment. Spend more time with people who make being active and eating well feel normal. Lead if you need to.
If you are tired of starting over every Monday, this episode will help you switch from willpower to automatic habits and from punishment to self respect. That is how you get results that last.
Want to go deeper and follow the same step-by-step system Max uses with coaching clients?
Download the free definitive guide to fat loss in the show notes, then listen to the full episode now.
Want to see more behind the scenes, client success stories, and daily tips for sustainable fat loss?
Connect with Max on Instagram at https://www.instagram.com/max.lowery.
He shares practical advice, mindset tools, and real strategies his clients use to lose weight and keep it off—without ever dieting again.
Learn how to take control of cravings and lose weight without willpower, restriction, or giving up the foods you love. This free masterclass walks you through the proven 3-phase method to reset your metabolism, rewire your habits, and finally achieve lasting fat loss after 40.
A free Zoom conversation designed to uncover the root causes of your struggle with food and weight.
We’ll help you identify what’s keeping you stuck, create a personalised action plan, and assess to see if we can help you achieve lasting results. Click below to book.
The Podcast is where high-achieving women over 40 learn how to lose weight for good — without dieting, restriction, or obsession. Each episode tackles the real reasons you struggle with food, from emotional eating to identity shifts, and gives you the tools to create lasting change.
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